- Wednesday, Oct 29th, 2025
International Journal of Advanced Research in Arts, Science, Engineering & Management (IJARASEM)
(A High Impact Factor, Monthly, Peer Reviewed Journal)
(A High Impact Factor, Monthly, Peer Reviewed Journal)
| TITLE | The Role of Marketing in Consumer Behavior: How Brain Science is Shaping Modern Branding Strategies |
|---|---|
| AUTHOR | Shilpa Mary, Dr. Sachin K. Parappagoudar, Moksh Agrawal, Keshav Maheshwari, Sarvagya Gupta, Atul Agrawal, Krishna Agrawal Asst. Professor, Faculty of Management, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India Asst. Professor, Faculty of M |
| PUBLICATION DATE | 3/13/2025 |
| VOLUME | 12 |
| ISSUE | 3 |
| 11_The Role.pdf |
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