- Sunday, Sep 7th, 2025
International Journal of Advanced Research in Arts, Science, Engineering & Management (IJARASEM)
(A High Impact Factor, Monthly, Peer Reviewed Journal)
(A High Impact Factor, Monthly, Peer Reviewed Journal)
| TITLE | Effect of Price Sensitivity on Consumer Behaviour in the Indian Retail Sector |
|---|---|
| AUTHOR | Dr. Rohit Sinha Associate Professor, Department of Business Administration, Faculty of Commerce, St. John's College, Agra, India |
| PUBLICATION DATE | 4/10/2025 |
| VOLUME | 8 |
| ISSUE | 6 |
| 15_Effect of Price.pdf |
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